Buoy Worldwide


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The Project:

Chip NYC reached out asking us to create a set of images that showed their cookies and ice cream off in whimsical ways and elevated the brand above the re-grammed customer content they had been using for years. We also created looping videos that would be used as banners on their website.



Video Production
Art Direction

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The shoot days we did at Chip’s Astoria location were a really special experience. They closed their show specifically for the shoot and we had their head baker on hand who would make us whatever we needed for the shots.

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The videos we created captured the same whimsical feeling of Chip’s colorful sweets that the photography did. Again, we were fortunate to be working along side their head baker as we went through a lot of product making these.

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